When a potential customer conducts a search related to your service or product, the ad you have created will appear at the top of the search results, giving the customer the option to click and be directed to your website or make a phone call to contact you.
The initial investment budget to launch the ad is quite affordable and can be adjusted as you monitor the ad’s performance and results.
Another advantage of Google AdWords is that it allows you to strategically target your ads to people who may be potential customers. You can choose the geographical region where you want your ad to appear, whether it’s covering large territories or focusing on specific areas.
You can also stay informed about the progress of your campaign through data, as statistical information is always available, providing you with an overview of how customers are responding to the campaign. This way, you can track clicks and sales generated by your ad. With this tool, you can measure in real-time the results you are achieving.
